Copy Lead - Print & Digital

Tonic3 is seeking a highly skilled Lead Copywriter to join our dynamic team, working with a prestigious Fortune 500 client within their in-house creative agency. In this role, you’ll not only craft compelling narratives that reach thousands across the United States, but you’ll also mentor and guide other copywriters, helping elevate the entire team’s creative output. If you have a passion for innovative storytelling and are ready to make a lasting impact on high-profile projects while nurturing the next generation of talent, this role offers the perfect platform to elevate your career and showcase your expertise.

Location: Hybrid (3 days in office) from one of the following locations:

Jacksonville, FL

Wilmington, DE

Schaumberg, IL

Position Overview:

Tonic3’s client is an in-house creative agency looking for a Copy Lead to manage a dynamic team of copywriters in delivering engaging and consistent messaging in targeted communications. This position requires an innovative approach and out-of-the-box ideas to reinforce on-brand tone and writing fundamentals for customer communications, with a focus on email, direct mail, and banner ads.

The key characteristics of this position are:

• Dedicated leader — Steering copywriters to implement a consistent and unified tone of voice in all creatives.
• Agile writer — Demonstrating experience with both marketing and servicing copy, able to share knowledge with copywriters and assist with hands-on support when needed.
• Organizationally driven — Juggling several projects at the same time, able to track changes and client conversations throughout the lifecycle of each job.
• Continuous learner / Influencer — Promoting continued education among the team to introduce fresh ideas.
• Innovative thinker — Taking creative concepts produced by the team and seeing the big picture — communicating our team’s involvement in important initiatives to senior leadership.
• Client advocate — Approaching projects with the needs of the client at the front of the mind
• Collaborative partner — Partnering with internal team members to drive creative thought to harness insights and develop solutions that are best for the customer and align with our client's mission.
• Brand strategist — Maintaining a keen eye and strategizing the most effective methods of implementing brand guidelines to ensure a consistent voice that promotes our client's core principles.

What You'll Do:

The primary responsibility of the creative team is to provide their partners with innovative and dynamic assets that adhere to brand guidelines, the client's central messaging, and ADA compliance.

• Leading a group of copywriters with clear direction to produce a variety of deliverable types (email, direct mail, banner ads, etc.) in keeping with our client's mission and values.
• Producing presentations for senior leadership — demonstrating the strategy and impact of our team’s involvement.
• Providing innovative, out-of-the-box input when reviewing complex creatives.
• Tracking creatives throughout the lifecycle of the job (from concept through release).
• Ensuring that comprehensive guidelines have been implemented into deliverables to ensure 100% ADA compliance.
• Conducting brainstorming sessions in a team setting to continually improve performance results on deliverables.
• Collaborating with client partners to achieve high-performing, innovative communications.
• Reflecting core principles of curiosity and boldness in your approach to projects and demonstrating determination to achieve a successful conclusion.

What We're Looking For:

• 8+ years of experience in leading copywriters / providing copy direction.
• A BA or higher in English, Marketing, or a related field.
• Must have agency experience.
• Mastery of the Microsoft Office Suite: including Word, Excel, and PowerPoint.
• Proficiency in AP Style and excellent command of English grammar.
• A rich, online portfolio of copy work samples.
• Strong presentation skills and the ability to clearly and effectively discuss projects.
• Successful experience partnering with internal clients and senior leaders.
• Excellent organizational skills and ability to keep track of multiple concurrent job statuses (experience with workflow tools is a plus).
• Ability to adhere to a process calendar.
• Ability to successfully communicate and collaborate with local and remote team members.

Feeling a little unsure if you ticked all the boxes? No worries, my friend! Your unique skills and experiences are truly valuable. So why not take the leap and apply anyway if this opportunity excites you? We are rooting for you!

Why Join Us?

⚕️Medical, Dental, and Vision Insurance

💰401(k)

🏝Paid Vacation, Sick Time, Holidays

💻 Equipment provided

🧠A great learning environment and a substantial training budget for you to develop.

🚀A chance to learn about cutting-edge projects including VR/AR and work with some of the best User Experience and Insights leaders anywhere.

🤝Multicultural and horizontal team that always has your back.

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